Gerard: Keen on Green!

Gerard: Keen on Green!

Gerard has become the first New Zealand roofing manufacturer to carry the internationally recognised Declare label, meaning customers and specifiers can be confident they’re choosing environmentally safer products from a manufacturer committed to transparency.

Declare is Gerard’s latest demonstration of tangible environmental leadership, and offers value  for customers and specifiers who are keen on ‘green’. Declare applies to both Gerard’s textured and satin ranges, and details the ingredients that make up both the substrate and protective coatings of its roofing products.

Declare is the brainchild of the International Living Future Institute, and is administered locally by Living Future New Zealand. It’s described as a ‘nutrition label’ for products, and was designed to help customers and specifiers quickly align with proactive, transparent manufacturers by answering three questions:

  1. Where does a product come from?
  2. How is it made?
  3. Where does it go at the end of its life?

To attain the label, Gerard has disclosed information on its New Zealand manufacturing processes, and has had the ingredients of its products verified against an independent, international database.

For environmentally motivated customers and specifiers, Gerard’s Declare status offers more than just a ‘quick check’ and peace of mind. It also boosts Homestar and Greenstar applications:

  • Homestar applicants can claim 0.5 points with a Gerard specification.
  • Greenstar applicants can now claim up to two points with a Gerard specification. The new Declare label offers an additional 0.5 points on top of the 1.5 provided by Gerard’s ISO 14001 status.

Homestar and Greenstar applicants get points just by specifying Gerard.

Gerard has become the first New Zealand roofing manufacturer to carry the Declare label and continues to demonstrate leadership in its environmental efforts. It was the world’s first roofing manufacturer to adopt the ISO 14001 environmental management system, and roofed one of the first New Zealand homes built to ‘Homestar 10’ standard.